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Deadpool 2's Director Explains Why The Movie Decided To Open Up Right Before Solo
It sure feels like we've been through a crazy number of major summer releases already, doesn't it? From Avengers: Infinity War to Deadpool 2 to Solo: A Star Wars Story, we've seen blockbuster after blockbuster in a very short window of time. This is even more interesting when we consider the fact that Deadpool 2 moved up from its planned June 1, 2018 release date, which put it one week before Solo. Deadpool 2 director David Leitch has addressed the May release date, recently explaining that the uniqueness of the Deadpool brand gave them the confidence to compete. Leitch explained about the release date:
We always approached everything in Deadpool, Ryan and I, we tried to say, 'We can't operate from a place of fear. We knew we were going to open up near Han Solo, but we knew we also were going to make a... You know, Deadpool was a very special brand. And so, it was like, they're different movies and let's just aggressively go forward and make the best movie possible and who knows?
There's some serious validity to David Leitch's remarks about Deadpool 2's position on the summer release schedule. Unlike many other PG-13 brands that will debut this year, Deadpool 2 is part of a "very special brand" that has a rabid, built-in fanbase. Though a movie like Deadpool and a movie like Solo: A Star Wars Story arguably appeal to very similar audiences, David Leitch's comments to Comicbook.com assert that the nature of a Deadpool movie is what helped it perform so well in its opening weekend, earning $125 million compared to Solo's $84 million.
One notable element that likely helped Deadpool 2 in this regard was the A+ marketing campaign. Wade Wilson is a unique character who can insert himself into a broad range of products and advertising styles, so the folks behind the R-rated sequel were able to capitalize on Ryan Reynolds' knack for smartass wisecracking to deliver some amazing promotional material.
Ultimately, the perceived gamble of wedging Deadpool 2 between two major Disney releases seems to be paying off in the long run, even if it made a little less opening weekend than its predecessor. Even in a far more competitive release window, the Deadpool franchise has once again gone on to become a massive box office hit for the X-Men series, and the stage has been set for more R-rated mutant adventures involving Wade Wilson, Domino, Cable, and others when the X-Force movie debuts.
David Leitch's Deadpool 2 is currently in theaters, so head over to CinemaBlend's in-depth review of the film to see what we had to say about it, and then head over to your nearest theater to check it out for yourself!
So all I know about the DCU is what I've seen in the movies. It's my understanding that Black Manta's look in Aquaman is very accurate to his
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The Fascinating Reason Black And Orange Are The Colors Of Halloween But they rang in the new year a little differently than we do now. Now, when you see halloweens's signature hues on
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Something is stalking on your screen, primed to to kill all your free time: The big, boo-tiful list of Rotten Tomatoes' 150 Best Horror Movies of All Time! We've tweaked this guide behind-the-scenes ever since its publication a decade ago, but now we're delivering the biggest update yet.
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"Mission: Impossible - Fallout" arrives as the best-reviewed title in the series with a stellar 98% on Rotten Tomatoes. Cruise's Ethan Hunt and the Impossible Mission Force join with CIA
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Jason Momoa Thanks Zack Snyder And James Wan For Aquaman's $1 Billion Success Home 2019 January 15 Jason Momoa Thanks Zack Snyder And James Wan For Aquaman's $1 Billion Success feel free to call us +646-389-3981 info@mmnofa.com
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Even though Mila Kunis and Ashton Kutcher met while sharing the screen on That '70s Show, Kunis finds it unlikely that they will ever act together again. Subscribe To Mila Kunis Has No Interest In
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What Instant Family Gets Right About Adoption, According To The Director When it comes to the subject of adoption, Instant Family nails the subject due to some key factors. Mike Reyes Nov 16, 2018
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The final trailer for Deadpool 2 came out this morning and with it came new information about new characters and new actors who will be part of Deadpool's new super-duper team. While we knew that
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Strange's cloak of levitation, just before their love affair started! Strange's cloak of levitation <<< Adore his reflection . This made this shot better . Austen - I needs dis cloak and I needs it to animate Not all capes wear heroes - 9GAG See more
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It's safe to say that The Conjuring franchise is quite possibly the most popular horror franchise today. Starting off with James Wan's The Conjuring way back in 2013, the film saw a sequel, a spin off, a prequel to the spin-off and now we're getting a spin-off to the sequel…. of Conjuring 2 I mean.
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Doctor Strange wears the Cloak of Levitation as a unique fashion statement, and it's also sort of his sidekick. A pair of cosplayers recently brought the dynamic between the two to life at this
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